Fitness Republic
At Fitness Republic, I was hired to plan our community and social media strategies. I built our social media base to give an initial wave of traffic, and provided the company with a long term strategy for community based development.
- Worked with developers, marketing, and the Project Manager to build the site from scratch on a week by week basis
- Built up social media accounts and drove initial traffic to the website
- Managed SEO, Social Media, Public Relations, and Event Specialists
- Traveled to New York City to hire and interview some of our specialists
- Created content partnerships with other websites
- Recruited and supported fitness, nutrition, and holistic professionals to form an initial community of experts who will interact and support members on the website
- Worked with Senior Editor to develop content strategies which fit into an aggressive social media marketing plan
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